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Red routes

Red routes are a map that sorts out how often people use a feature and how many of the user bases interact with it. They will help to filter key tasks and prioritise your Story backlog.


Level of difficulty
Easy

Before you start
Stories backlog

Stage
Ideation

Suggested time
40mins to 60mins

Participants
Project team
Stakeholders
Partners

Materials
Print out
Post-its
Pen

Summary
Red routes are a map that sorts out how often people use a feature and how many of the user bases interact with it. They will help to filter key tasks and prioritise your Story backlog.

Description
By sorting out stories into their use cases we can better determine what we need to build first and what will give the most value to our first group of users. The map is broken down into the amount the users interact with something and how many use a specific feature.

The highest use, by the most amount of people, should be what the development and design teams focus on first as getting them right ensures that the product has all its bases covered. Research from the current users and the target market should help determine where the stories call on the map.

Steps
1
Print out the template or redraw it on a whiteboard and invite all members of the team together for the activity. Determine what the definition of each level is based on the business needs. This is a good example
2
Go through the features or stories backlog and add them to the map in the right cell. Discuss why the story or feature is added to that cell and justify your decisions with research if needed.
3
Once all the stories are laid out focus in on the stories in the red cells and you can use this to determine what the project needs to focus on early.
4

Tips:

You/our clients need to start thinking from what the customer wants to do rather than what you want the customer to do.

Remember! Top Tasks are forever changing with the changing nature of the customer and their demands. If you are mindful of this you can implement a flexible UX design.

Last updated: 03 April 2020


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